Monday, March 10, 2014

Adbusters Magazine

Adbusters magazine describes itself as "a global network of artists, activists, writers, pranksters, students, educators and entrepreneurs who want to advance the new social activist movement of the information age.”  Adbusters is an “anti-advertising: it blames advertising for playing a central role in creating, and maintaining, consumer culture.  This argument is based on the belief that the advertising industry goes to great effort and expense to associate desire and identity with commodities.”

The first five pages are just black, with either one sentence or nothing on it.  After that there are two pages of animals on it.  Then after that there are a bunch of comments made by people about the previous edition of the magazine.  There’s honestly a bunch of random articles in here that don’t appeal to me, and make me not want to read it.  There are a lot of weird pieces and pictures in here.  Two pages next to each other are a blown up picture of a coyote or dog-like animal thats dead and was hit by a car. I can’t tell who the targeted audience it.  Online it says it is anti-consumerist and pro-environment.  Therefore anyone who believes in such topics is probably attracted to this magazine. 

Adbusters #58



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